Skills for Getting Hired!
I got my Bachelors of Business Administration in Marketing with a concentration in Digital Marketing and Integrated Marketing Communications. After a year and a half in the workforce, I decided to go back to school to pursue a Master of Science in Business Analytics.
As much as I love marketing, I know the future is data, and learning how to interpret, manage, and analyze data is what will set me up for success in the future.
According to LinkedIn stats from 2021, digital marketing is still one of the top hard skills for people to learn for better employment opportunities. It's also important to note that software development and data management make that list, too.
I am excited to begin my journey into business analytics. From looking at the BenU curriculum, I know I will be getting a lot of exposure to data management and some programming skills as well.
During my research, I found this resource I think everyone should consider looking into. From
LinkedIn Skills: The 9 Most Important Skills in 2022, we get a list of the "9 most in-demand Hard Skills in 2021."
- Blockchain
- Video design
- Cloud computing
- Web analytics
- AI
- UX design
- Business development
- Affiliate marketing
- Online sales
It makes me feel good about my future career prospects as I see a lot of marketing and business analytics topics in there!
This resource also contains links to LinkedIn courses you can take to help you advance in the specific skillset you're interested in. And what a great way to display your skills on your LinkedIn profile as you learn them?!
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